Need help? Give us a call: (312) 313-1737

Time to Focus on Customer Retention Strategies to Bring in More Profit!

RepairDesk Blog > Blog > customer service > Time to Focus on Customer Retention Strategies to Bring in More Profit!
Time to Focus on Customer Retention Strategies to Bring in More Profit!

Time to Focus on Customer Retention Strategies to Bring in More Profit!

A business name is known more by its customers than by its employees! Customer acquisition can sometimes be the glittery new gem that gets all the attention. But there’s a common misconception that businesses need to get new customers if they want to make more money. Receiving new customers is obviously beneficial and can help your business grow but focusing on customer retention is a much more viable and cost-effective selling approach. According to research;

Acquiring a new customer can charge five times more than retaining an existing customer.

Considering that fact, let us introduce to you some top customer retention strategies to help your cell phone repair business increase profit margins;

Start a Customer Loyalty Program

One of the most effective ways to drive customer retention is to get to know your customers and provide relevant value through a customer loyalty program. These initiatives help them remember you and help you stay on top of their minds.

“The purpose of a business is to create a customer who creates customers.” – Shiv Singh

Begin either by issuing them a promo code, discount on their next purchase, a ‘buy-one-get-one-free’ program if they return, or putting some sort of membership in place where they receive regular discounts on some particular repairs or purchases every time, they visit your repair shop.

Create a Community for Your Brand

One quick way to encourage promotion and community is by creating a poll or discussion board on your business page using social media.

Make sure you have active social media platforms for your repair business to check on your potential customers frequently. These days, everyone uses social media regularly, and people rely and trust on brands who’ve got positive customer reviews. A community will give your customers the opportunity to discuss important topics and ask questions about your products and services.

As reported by Invesp: “Increasing customer retention rates by 5% increases profits by 25-95%”

Customer Engagement & Personalized Follow Ups

Customer Engagement is an on-going dialogue. It means listening to customers and making them feel that they truly matter. It is important to reach our customers on a personal level and contact them on a regular basis to find out what they like or what you can improve on.

How did your customers like your service? What do they have to say about your repair store? Find answers to these questions and tailor each shopper’s experience based on their feedback and preferences. RepairDesk helps a lot in retaining your potential customers!

Learn more on How to Use RepairDesk to Keep Your Customers Coming Back?

Learn from Complaints

Always consider complaints as an opportunity! 96% of dissatisfied customers don’t complain. They just walk away, and you’ll never know why. Customers who complain are giving you a gift, they’re still talking to you, they’re giving you another chance to return them to a state of satisfaction and delight them.

The key to respond effectively is making customers feel rewarded or that they’re getting something of value whenever they walk through your doors.

Keep Your Promises & Show Them

Here’s another killer fact for you: according to Marketing Metrics;

The success rate of selling to an existing customer is 60-70%, while the success rate of selling to a new customer is only 5-20%!

Treating your customers as humans rather than sales numbers is extremely important for customer retention. Look out for their pain points, address their issues and think like a customer; rather than just closing a sale, understand what they want. Keeping promises is the most effective way to gaining customer loyalty and a silent promise from your shoppers too, that they’ll come back to you.

RepairDesk makes your life easier by helping you manage your work effortlessly and with just a few clicks. We have everything – from creating repair tickets to inventory management and more. Get a FREE trial of our all-in-one POS software for your cellphone repair store and see it for yourself!

Sign Up for a 14-day FREE Trial!


Comments

  1. Subhash

    Nice blog, very interesting to read about RepairDesk POS.
    Thankyou

Leave a Reply

Recent Posts

FREE Social Media Banners for Computer Repair Shops

Are you a newbie in the repair business? Have you been trying out a lot to get noticed? Do you get cluttered up with other stuff and are not left

Cellphone Repair Business

Helpful Tips for Getting Your Cellphone Repair Business Online in 2020

Are you running a cellphone repair business with very little online appearance, or are thinking of entering the massive repair market in 2020 & winning over customers on the internet

RepairDesk Christmas Discount 2019

Christmas Discount – RepairDesk Offers Flat 25% OFF on Annual Subscriptions

RepairDesk has announced an amazing Christmas discount on yearly subscriptions of all ‘professional plan’ users. A massive 25% discount is being offered to all new customers signing up for the

Network Unlocking Websites

Get a List of FREE Network Unlocking Websites & Learn How to Fix Network-Locked Smartphones!

The cellphone market all over the world has become more competitive and emerging than ever, especially in the US. This is great news for consumers who have lots of choices

Local SEO

Get a FREE SEO Audit Report & Learn How Local SEO Brings In More Business

Did you know that 46% of all searches are based on local SEO? When a person searches for something online, chances are that they are looking for whatever is within

Free Social Media Banners

FREE Social Media Banners for Cellphone Repair Shops

Are you a cellphone repair shop owner with a tight budget and a busy schedule? Do you lead a smaller team whose tasks are all dependant on one another? Can

Employee Handbook

Download Free Employee Handbook for Your Cellphone or Computer Repair Store

An employee handbook is a short manual regarding what your repair technicians can expect from your repair store and what you expect from them. It lays down the sort of

RepairDesk Employee Handbook Blog Banner

Why Does Your Cell Phone Repair Store Need an Employee Handbook?

Generally, having a policy manual or an employee handbook is a good practice for your cellphone repair business. There are certain guidelines and procedures, from a legal, professional and employee

Local SEO

LIVE Session on How to Optimize your Website for Local SEO – Conducted by RepairDesk

RepairDesk recently held a LIVE session on Facebook executed by the Founder and CEO of RepairDesk, Usman Butt, and his fellow Deputy Manager Content, Nosherwan Khan. The session started at

RepairDesk SMS

RepairDesk SMS Launch Introduces Real-Time Text Notifications to RepairDesk

RepairDesk has recently launched its newest addition to the software – RepairDesk SMS. This new feature brings text messaging functionality to RepairDesk, allowing repair shop owners to send real-time job


Ready to get started?

"Say goodbye to complicated ticket workflow and manual inventory management"

TRY FOR FREE

14 days Free Trial - No credit card required


Point of Sale System
Designed for Repair Shops

It takes a lot to run a repair shop, you bring the passion & let us take care of everything!

Get your free trial account now!

Try for free Talk to us

No credit card required