With December stepping in, the New Year countdown has already started!
The holiday season is just around the corner and for many businesses, holiday sales can account for up to 30 percent of their annual revenue. But to meet that magical number, you do need to plan ahead and take steps to prepare for the upcoming seasonal rush.
To help you do that, RepairDesk has put together some smart tips that you should try for your cell phone repair store. Check them out below and see if you need to add anything in your to-do list.
Give Your Store a Festive Feel
Having a great-looking store is just the first step. Make sure your presentation (i.e. window and in-store display, shop layouts, etc.) can grab attention and entice people to come to you. Start planning what you’ll showcase in your store and craft the stories that you’ll tell through your displays.
Keep your store well-organized and arranged; repairing stuff should be below your counter. Displaying greetings cards, boards, or even colored sticky notes as part of the décor can help you bring a pleasant feel at your location.
Highlight the Trending Products
If you know your business and your customers, then you probably already have a very good idea of items that are going to be most popular over the holiday season. Make sure that those products are easy to find & stock them on the most visible shelves of your store.
Essential, everyday sellers should ideally be located at the back of your store, requiring shoppers to walk past lots of enticing products to reach what they came in to get.
Drum Up Some Publicity
Hype up your seasonal sales, discounts, and offers everywhere that’s in your reach! Social media and social networks make it incredibly easy to attract customers to your business. Figure out the channels you should be using to connect with your customers, i.e. text, email, printed ads, etc. then utilize them to stay on top of everyone’s mind.
Spread the word nearby your location and let everybody know what you are up to and how can they get it.
Eliminate the Delay
Long wait times will make customers walk out of your store and kill sales. Avoid the interruptions to offer the best checkout experience to your valuable clients. To do this, start by keeping your store well-staffed, particularly during peak hours, then ensure that you have enough employees and specially the right inventory items to handle the orders.
Consider using RepairDesk’s iPad POS Register to easily power up when things get too busy.
Raise the Bar on Customer Service
Every customer demands special attention; even the last-minute shoppers don’t just want to be served quickly, they want to be taken care of. They want you to help relieve their holiday stress so they can get what they need and enjoy the festivities.
The key to provide the best customer service is communication! Be available for them anytime they need you. You can extend your shop hours, offer any value-added service or anything that helps you stand out from the others to be your customers’ favorite!
In case your customer turns from a happy client to a grumpy guy, reach out for advice here: 5 Tips for dealing with aggressive customers!
Last but not least, remember that an increase in sales is typically a result of the combination of various practices done right.
Just like you, we value our customers, so leave us a comment, give us your feedback, and if you are not our customer yet, sign up to RepairDesk for a 14-day free trial of our cloud-based POS software.